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SEO Consulting for Website Relaunch

A website relaunch offers the opportunity to fundamentally optimise one's own web presence. A strategic SEO support helps not to lose the rankings of the old site and to align the new website with the latest SEO findings.
TOPICS OF FOCUS
SEO Optimization through relaunch
ADAPTATION TO NEW SEO STANDARDS

A relaunch is a good opportunity to adapt your own website to the current search engine optimization standards. For the perfect content strategy we consider valid studies about Google updates.

DOMAIN STRATEGY

The choice of the ideal domain strategy is a very important fundamental decision - also for the future of your company. We advise you on this, weigh up measures and have the appropriate hreflang attribute in mind for you.

WEBSITE-STRUCTURE

Your customer's user experience on the website comes first. For your SEO, this means: well-structured internal linking. We choose appropriate titles for the navigation and link elements.

Why does SEO play an important role in a website relaunch?

Are you already achieving good rankings with your website? The overall redesign of your site may possibly result in ranking losses and an accompanying drop in organic traffic.

Our SEO services for your website relaunch

01

PRELIMINARY ANALYSES AND STRUCTURING

We accompany you strategically in the preparation of your relaunch, record your current pages and evaluate the requirements of your new web presence to work out a domain strategy and check the technical attributes.

02

CREATING A CATALOGUE OF REQUIREMENTS

Taking into account all the elementary components of the website, we develop an overview of the most important steps such as URL schemas, URL mappings and guidelines for meta title & description, H-tags, page structure.

03

DEVELOPING A CONTENT STRATEGY

The right communication of relevant content is essential for your SEO strategy. We support you in finding the right keywords and essential website content.

04

Vor dem Go-Live

We check and test all implemented measures before the planned relaunch date to identify possible deficiencies in advance.

05

BEFORE GO-LIVE

We check the implementation of redirects, index state and accelerate indexing of all prioritised pages.

06

AFTER GO-LIVE

Continuous testing and optimization of the website, especially in the first months after the relaunch, are essential to further refine measures.

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